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MAVRCK Wins "Best Influencer Marketing Platform" at 2018 Digiday Awards
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Boston, MA, September 5, 2018 - Chartbeat, Amobee and Adobe were the top winners of this year’s Digiday Technology Awards, each collecting two awards.

Chartbeat won Best Audience Measurement Platform and Best Mobile (& Web) Analytics Platform for its audience analytics dashboard for publishers.

Amobee won Best Data Management Platform and Best Marketing Dashboard Software for its work with Honda Odyssey in the industry’s first sharable, scalable virtual reality campaign. This campaign had a 791 percent engagement rate from smartphone users visiting the microsite.

Adobe was named Best Testing and Personalization Platform for its advertising software’s robust product offering, and Best Email Marketing Platform for its work managing personalized, cross-channel campaigns for hostel-booking website Hostelworld, which resulted in a 500 percent increase in engagement and a 20 percent reduction in cost per booking.

Winners will be celebrated at the Digiday Awards gala, which will be held Nov. 14 at The Lighthouse at Chelsea Piers in NYC. Tickets to the gala are available for purchase here.

See the full list of winners below.

WINNERS IN DATA

Best Audience Measurement Platform Chartbeat — Chartbeat for Publishing Best Data Management Platform Amobee

Best Marketing Analytics/Attribution Platform Lucidity

Best Mobile (& Web) Analytics Platform Chartbeat– Chartbeat for Publishing

Best Testing & Personalization Platform Adobe — Adobe Advertising Cloud

WINNERS IN CONTENT AND EXPERIENCE

Best Marketing Dashboard Software Amobee

Best CMS and Web Content Management Platform Madras Global (2AdPro) — JDX

Best Content Marketing Platform Genero

Best Email Marketing Platform Adobe — Adobe Campaign

Best Interactive Content Platform Apester

Best Marketing Automation Platform Koddi

Best Mobile App Platform Cvent

Best Location-Based Platform Ericsson Emodo — Emodo Supply

Best Video Marketing & Advertising Platform Mirriad

Best Influencer Marketing Platform Mavrck

Best Mobile Marketing Platform Cognitiv — Cognitiv NeuralMind™

Best CRM Platform Conversocial

Best Social Media Marketing Platform SOCi

WINNERS IN COMMERCE AND SALES

Best Sales Automation Tools & Platform Conversica — Conversica

Best Search and Social Advertising Platform Crealytics Inc. — Crealytics Product Advertising Platform

Best Native/Content Advertising Platform ADYOULIKE

Best Display & Programmatic Advertising Platform Liftoff

Best Retail Technology Syte

Best Display/Video Programmatic Platform PubMatic — PubMatic OpenWrap

Best E-Commerce for Content Platform Piano, Inc. — Piano

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